How we work
Every engagement begins with a standalone strategy phase, a chance to see how we work before anything ongoing. No shelf of packages. One flexible programme, scaled to your priorities.
01 · Project
A one-off, no-obligation piece of work. It sets the foundations for everything that follows, and at the end, you get a plan. Run it yourselves, or keep working with us afterward.
SEO & AI Search · Fixed scope, no obligation
4–5 weeks
Estimated timeline for your strategy phase
Estimated fee £5,995 (+VAT)
02 · Growth
One programme, shaped around your priorities. Cadence and focus flex to what matters most right now.
The journey
A free 20-minute call, no obligation, to see if we’re the right fit for what you need.
We agree scope together and kick off your standalone strategy phase.
Audits, prompt mapping, competitor research and ICP insights, all feeding into your roadmap.
A full SEO and AI Search strategy, yours to keep. Run it yourselves, or keep working with us.
Content shipped, fixes implemented and visibility tracked, every month, for as long as you need it.
Why FirstMotion
No junior teams learning on your account. Every engagement is run by people who've done it before.
ChatGPT, Google and Perplexity change how they work constantly. We monitor it every week so your visibility doesn’t quietly disappear.
Citations and rankings are means, not ends. We report on leads, pipeline and revenue, the things a board actually cares about.
No long lock-in. We scope the strategy phase tightly, then flex ongoing support to your priorities as they change.
"What really set FirstMotion apart was their deep specialism in AI search and GEO, this wasn’t just a bolt-on to traditional SEO, it’s clearly what they’ve built their whole model around. Their ability to break down how LLMs interpret prompts, how buyer journeys are shifting, and what that means for content and visibility, it was both strategically fresh and insanely practical. We hadn’t seen anything this forward-thinking from other vendors."
"FirstMotion has been a game changer for us. Since working with Tom and the team, we’ve seen a remarkable boost in visibility and a steady flow of high-intent enquiries leading to a growing pipeline of some of our biggest clients."
Jack Freegard
MD, TYX Studios
FAQ
The strategy phase is priced from £5,995 (+VAT) depending on scope, use the calculator above for an estimate specific to you. Growth retainers typically start from £3,500 (+VAT) a month and are scoped to what you actually need, your exact fee gets confirmed once we understand your priorities.
Both the fee and the timeline are based on scope: how many countries or geographies you operate in, and how many existing pages need reviewing. More scope means more to work through, so the fee and the estimate both move with it. Your exact fee and timeline get confirmed once we’ve properly scoped the work.
Every strategy phase and every retainer is scoped to what you actually need, not fitted into a generic package. A published price list either overcharges simple engagements or undercharges complex ones. We’d rather quote you accurately than quote you quickly.
Yes. Growth work flexes month to month, more content one month, more technical work the next, based on what matters most right now.
Yes. Reddit building, backlink marketing and website migration strategy are all standalone programmes, buy any of them on their own, or layer them onto Growth work.
No. Citations and rankings are means, not ends, we’re measured on leads, pipeline and influenced revenue, and report on those alongside the standard SEO metrics.
We track citation rate (how often you appear across your actual buyer prompts) and AI share of voice against named competitors, broken down by platform, since ChatGPT, Perplexity and Google AI Overviews rarely move together. That sits inside ContextualJourney alongside your traditional traffic and conversion reporting, not instead of it.
Ask how they identify the prompts your buyers actually use, not generic keyword guesses. Ask how they approach answer-first content and comparison pages, and whether they can show B2B SaaS work specifically. Ask exactly what they track, how often, and how progress gets reported against the objectives you set before you signed. If an agency can’t answer those clearly, that’s the answer.
You keep the plan either way. It’s built to be run by your own team, or by us in whatever flexible arrangement suits you afterward, there’s no obligation to continue, and it’s a chance to see how we work first.
ChatGPT, Claude, Gemini, Copilot, Perplexity and Google AI Overviews, plus traditional Google and Bing search.
Book a free 20-minute call. We'll tell you honestly what makes sense for where you are.
Book a free 20-minute call